Client: I need you to work on the updates to our various websites for our businesses. We’re very busy, but just let us know what you did or if you need anything.
Me: Um ok, I’ll get started by analyzing the websites.
Client: Great, just make them look better and let us know if you have any questions.
I didn’t really like the rushed and dismissive approach of this client, but I proceeded to plan some updates. I discuss my recommendations for site copy and imagery updates with the clients after my research & analysis.
Client: Why would you want to update some of the banner imagery on the wedding product website to stock images of people at their weddings? That doesn’t make any sense, and it doesn’t relate to the products.
Me: It could inspire people, help people get in the mood to want to shop for their special day.
Client: You can just use pictures of me and my husband on our wedding day.
Note, the clients didn’t have the products in any of those photos, either.