[Editor’s note: from time to time we get a story from “the other side” about working with a terrible freelancer. We publish this one to keep us all humble].
After a new freelancer we’ve hired has provided initial drafts for a series of print advertorials we’ve shopped to them…
Me: Our [well-established, 40 year old] company’s standard is to write the name of our company and products ThisWay and ThatWay in camel case.
Freelancer: Aesthetically, I don’t like it. It won’t resonate with customers.
Me: It’s not an opinion question, we brand ourselves ThisWay and our product line ThatWay.
Me: I don’t think you understand, it’s not aesthetically correct.
I provided our brand standards guide. Again.
He provided designs in his preferred, i.e. “not what we wanted” style.
Me: We’ve decided your services are no longer needed and will be paying for the hours completed so far.