My client was an outdoor events company and upon seeing a competitor using a blue sky in their advertising, emailed me telling me to call this company and let them know that they had to change the colour of the sky in their ads,”because we own copyright of blue skies in this country so no-one else can use them”.
“Last night I was sleeping and Jesus came to me in my dream and had this image in his hand. He said that he has blessed this image and this image only for the book. If I use any other image I am going against the will of our lord.”—
“I briefed you yesterday, and you guys haven’t still given me the first cut? atleast e-mail me the copy. How much time does it take to write copy? 10 minutes to think + 10 minutes to write + 10 minutes to verify. I am expecting atleast 15-20 copy options for the time you’ve taken.”—
CLIENT: “We LOVE what you’ve created. The only change we would like to see, is on the second video. Can you remove the music and just make it so we can slide through the photos at our own pace, that way we can talk through them?”
ME: "Yes, that’s possible. It’s called a Power Point."
“The logo with the goose and buoy should be the main focus of the ad. Make sure to have some fried chicken legs somewhere. Add a few lady bugs, maybe two or more? The company’s main color is yellow. Also, please make this christmas themed.”—
“The grass in your rendering looks too clean cut and cared for. The maintenance crew doesn’t want to guarantee that it will be kept up that well. Can you make it more overgrown and brown with some dead patches in it?”—
“Since I’m paying for this magazine, I don’t want any wasted space. Please get rid of those margins and take the text all the way to the edges of the page. You can use my vacation pictures to fill any extra space.”—
After designing a brochure for a client, their last request was that I put a bright red triangle in the bottom right hand corner of the cover with a bold “OPEN ME” on it because they were afraid people wouldn’t know it was a brochure and that they could open it.