I was discussing a marketing opportunity with a financial speaker & advisor. I was interested in learning more about what he was seeking. I noticed that his website and social media presence needed a lot of work.
The potential client sounded very stressed and tense on the phone.
Me: Are you looking to re-brand?
Client: Oh NO. I worked with another person on that and it was HELL. I won’t go down that road again.
Me: I see. Would you like me to work on the current look of your website, then?
Client: I mostly need social media management, but you can work on my website, too. I currently have a Marketing Manager, but we are secretly looking to replace her. I need to engage a lot of people on social media.
Me: Ok. I could work on your social media pages.
Client: Look, I have a lot of applicants for this job. My main question is, WHAT CAN YOU DO FOR ME?
He said this in a loud, huffy voice.
I was starting to realize why this person was having such as a hard time getting his marketing done.