Why is it that the people on CSI can enhance an image and cut out the crap in seconds WHILE SOLVING A MURDER, and you need almost an HOUR to do it!?
After weeks of going back and forth over too many banner ad revisions to count, our client decided to write her own copy and instructed us to use it.
Client: Can you revise the copy on the first frame? Here, use this. It tells our product story and conveys our brand promise most.
Me: Sure, we’ll send the revised frames this evening.
And so we did, word for word, hoping this would put an end to all the senseless revisions.
But the next day, we got this e-mail from her.
Client: I don’t like the copy. Seems vague. Can’t you do better?
Client: There’s a strange symbol after the company name – can you remove it?
Me: Hmm… I don’t see anything. Does it come after the exclamation point?
Client: The what?
Me: The line and dot after – wait, you mean the exclamation point?
Client: I guess. Is that what that’s called?
A client contracted me to provide computer graphics for a video production because their previous vendor “wasn’t giving them enough attention.”
They cancelled a meeting to discuss the parameters of the project. Afterwards, I contacted them multiple times by phone to set up another meeting. No calls were returned. After all this, they cancel the second meeting we had arranged when I was initially contracted.
The client finally called to say that they were upset that I missed the deadline to submit a budget.
I told them that without having had a meeting or so much as a conversation, I know no idea of the budget or even the full scope of the project. The client (impatiently) gave a list of items over the phone that they want a bid for. The bid is completed and sent to them after a couple of hours.
The client then called to cancel the project, stating that I “wasn’t giving them enough attention.”
I designed an ad with black, bold type and sent the proof to the client for approval.
Client: Everything needs to be done in a darker black font. It looks very light and almost like it’s broken up. The “L’s” and the “I” they are darker and bigger than the rest.
I have literally no idea what the client is talking about. The black is as black as possible, and the letters in question seem identical to the rest of the ad. So I resend the same proof.
Me: Is this better?
Client: Perfect! Great team effort!
I don’t like it. But, in your defense, something good might have distracted from our message.
Client: Why are you taking so long to finish this flyer?
Me: I sent a proof three weeks ago and I never heard back.
Client: Do I really have to sit here and make sure you remind me about what I am supposed to do?
Client: Why did you cancel my invoice?
Me: All unpaid invoices are cancelled after 48 hours. You delayed payment without explanation by two weeks last time, and this is the fourth time this has happened in a row.
Client: You didn’t give me 48 hours last time!
Me: No, we gave you two weeks, or 672 hours.
Client: My mistake, I thought it said days. Anyway, why did you cancel this invoice? I didn’t get an invoice from you, and it’s wrong anyway!
Me: You didn’t get an invoice?
Me: But it’s wrong?
Client: I think so. Can you check it? I didn’t get it.
Me: No, it’s been cancelled. You can reorder and can pay now, if you like. We have your order on file.
Client: I don’t get why you cancelled it! You said you allow 48 hours for payment! I didn’t get an invoice!
Me: We do, yes. It had been three days.
Client: Well yeah, the original invoice I got on Friday at 13:32 - it’s date stamped in my email, I can show you if you think I’m lying - but the reminder you sent me was only 40 hours ago!
Me: You’re looking at the invoice you said you didn’t get?
Client: That’s right.And it’s date stamped for Friday at 13:32.