Client: “Will this need to be built on Web 2.0?”
At my old company, we met with a [elderly] client to discuss what we would add to his website. We asked him if he wanted flash on the webpage which seemed to shock him a bit… we later found out that he thought flash meant a naked man would run across the screen when people visited.
Backstory: Illustrating an educational book on hygiene for an NGO in a developing country.
Client: We don’t want that illustration of a father bathing his child. It implies incest.
After spending ages designing a logo for a client, the final round of feedback was "Yeah, I like it but feel the logo needs more, erm… honour"
A client asks for a quote to build an Arab version of Facebook. I asked the client: “What is your available budget?”
The answer was: “We’re still working on a business plan, but our current budget is about 100$”
Years ago, I was working for a software company, doing their graphics. Then one day they asked me for a new company logo and arranged a meeting with all the partners and coders.
We begin to talk, i was asking them questions to get what they have in their minds.
ME- Would you like it to be a contemporary, fresh look or classic and a company that has roots
THEM- We must look young and fresh but classic and rooted at the same time
ME- But it will make the logo to look neither one of them
And I began to explain them the design process and importance of making a choice and they told me something. And the speech went on for an hour. Everyone had different ideas in their minds and they want all of them inside a logo. After all the pointless speech, one of the partners stood up and came near me.
HIM- Look, forget all of this. I’m telling you the idea. Makes a logo that fucks.
HIM- Fucks everyone who looks at it.
HIM- Like Microsoft’s
ME- …. Ok, I will try and come up with sketches
“That photograph looks too unrealistic, can you add more reality?”
I shared a little tip with a client (awesome client) on why there is only one space after a period. She sent it to their in-house copywriter, who replied:
“Makes sense. I’m not going to change my habits for everyday typing, but if you want me to use just one space in the website stuff, I am happy to do it. Just let me know!”
We were building a website for a client that has a preschool and sells curriculum. Just before we went live, they called up and asked us to remove the word “school” from all the page titles and URLs. I asked why. They responded:
“We heard if the gays find out we have a preschool, they can force us to teach the children to be gay. We think its safest if nobody can see that we’re a school. And we don’t want to come up on any Google searches dealing with ‘school.’”
We were doing an ad for a large sports apparel maker. they had a deal with Cal Ripkin Jr. who was the most consistent player in the game, having played over 4000 games. The ad (paraphrased) said:
Cal Ripkin likes this brand for two reasons:
1. The quality 2. The quality
(what can we say, the guy’s consistent.)
Client said they loved the ad. But … “can number 2 be ‘style?’”