As part of my work on a consulting team that was focusing on re-energizing a brand for a Client, my manager asked me to create a proposal with some new themes and ideas to explore. I created a stylish guide with new creative concepts and strategies that I wrote and designed.
We sent the proposal to the client for their review.
Client: Thanks for this. We’ll review and get back to you.
I didn’t hear feedback for a couple of weeks. Then, I heard this:
Manager: This is kind of weird, but the Internal Team decided they’re going to work on ideas for the future of their brand themselves, so we’re no longer needed for that project.
We were disappointed, as my manager thought the creative work that I submitted was inspiring and useful. I was paid for my work on the proposal.
A month later, I checked out the Client’s social media pages, and their recent fundraising e-mail campaign.
They used a lot of the work that I submitted, but the biggest difference is they took credit for it.