I work for an agency as a content specialist. We began work with a local branch of a larger corporation. The branch manager put us in contact with someone at corporate for access to their content management system. There were several emails back and forth and it was clear the person I was talking to wasn’t sure what exactly we needed. I explained that we had approval from corporate to curate blog posts from the main site on the branch’s site, and that I needed access to the CMS to post the blogs onto the branch’s site.
Client: Duplicate content is a MAJOR NO! This is a red flag. As an SEO specialist, you should know this will negatively impact the site! All blogs for each branch site must be different. Attached is a document that will provide you with blogging direction.
Attached was a document titled “How to Write a Blog Article.” Thanks for explaining how to do my job to me, I guess.