Client: We need it to be
loudly subtle, but peppered with frivolity that is harbored in a unique sense
of aesthetic chaos. Remember to keep it simple, clean and concise;
however, you may feel free to experiment with the underlying subtext of the
piece. Contrast. Juxtaposition. Opposites. It needs to
scream at you, while remaining silently
Me: That all sounds
great, but keep in mind that this is a 2.625” x 1” mailing label.
Client: Oh, sure! Just make
sure our logo is on it.