Client: I need email blasts… Show me some examples by tomorrow and make sure you keep track of your hours.
I did what he asked. The next day:
Client: What the heck is this? I said email blasts… like this!
What he pulled up were long-form email newsletters.
Me: Oh, ok, that’s more like a newsletter. “Email blast” usually means shorter communications while newsletters are…
Client: (angrily cutting me off) No… NO! This is an email blast. I call it an email blast, so this is an email blast! Do an email blast!