Client: Could we substitute the ampersand with a hyphen or something else?
Me: Sure thing!
I take out the ampersands and send it back.
Client: Let me be clear. Delete the ampersands. I’ve never liked ampersands and don’t want them here on a poster. That’s it.
I’m a bit confused at this point, but look through the document and remove one ampersand from a header that I’d missed. Send it back.
Client: Again, please delete the “@” and replace with a small “at.” Are we all clear on this, or is there a problem? I’ve never had to squabble over punctuation before with a designer!
Me: I think you misunderstood what an ampersand is. “&” is an ampersand while “@” is just called an “at” or “at sign.”
Client: What? No.
She did apologize after.