Reading all these posts I realize that I am now not going mad when I dealt with a previous client.
Bit of background…I worked on the branding for a new boutique bistro making flyers, menus, restaurant logos, etc.
As an example, the menu designs were very simple, white background, company logo at the top and lettering done in a specific font and layout…easy right?
Most of the meetings with the “marketing and branding expert” went like this…
Client: We need some menus doing to fit in with the rest of the items you have done.
Me: No problem, send me the content I’ll set it out for you ready for print.
The client sent me the content, I put together the menu layout.
Client: Looks ok, but…. can we make the logo a bit bigger?
I realize now this is a classic line for shitty clients.
Me: How’s this?
Client: Bigger again, it needs to be the biggest thing on the menu, all my years in marketing has taught me that the logo needs to be huge!
Me: But then it will take away all proportion to the text and look hideous,
Client: Do it anyway then go to print.
I complied and got a batch printed.
Client: Hmm, is there any way of moving the text up a bit and making it bigger? The logo seems to be taking over.
Thanks Clients From Hell community for making me realize I’m not alone.