Client: The site looks good, but what’s with this writing on the photos?
Me: Those are watermarks. I’m using stock photos, and before I commit to buying them for you I wanted to make sure you liked the design – so I’m using the free version with the stock branding.
Client: So what’s wrong with the design?
Me: What? Nothing, they’re stock photos.
Client: But something’s holding you back. If you’re not sure about this photo, why should I be?