A manager of a small local corporation came to us with a DVD of a very professionally and well done set of interviews with lots of B-Roll of their building and stock footage of cities that they had received as a promotion from another company.

Him: “We want something just like this: Three 5 minute interviews with [these managers] and I’ll do one ten minute segment at the end.”

Me: “Sounds good.  What are you looking at for a budget?”

Him: “We figured about $100.”

Me [Amused]: “So what does that $100 cover?”

Him: “Listen, $100 is pretty good money for a job that shouldn’t take you more than two hours.”

Me: “Two hours?”

Him: “You can’t get this done in two hours?!? Three 5 minute interviews, one 10 minute interview. That’s an hour and a half to get the other stuff in a video and put it on a DVDs!”